• SponsorshipX
  • Posts
  • Team SPX has a Rewarding Announcement to Share!

Team SPX has a Rewarding Announcement to Share!

Team SPX has a Rewarding Announcement to Share!

The SponsorshipX Team is thrilled to welcome Tims Financial as a partner of the SPX Academy as a bonus extension of their support for the 2023 Grey Cup Festival! 

Tims Financial is the new financial services division of Tim Hortons, created to offer Tims guests simple, convenient, and rewarding ways to manage their everyday finances while earning Tims Rewards Points everywhere they shop with the Tims Credit Card. 

Tims Financial is integrated with the Tim Hortons app, so you can quickly apply for the credit card, get approved, check your balance, track your points, and redeem rewards, all in one convenient place. 

But that's not all! Tims Financial is going the extra mile to ensure our SPX Academy delegates can grow their game through a unique opportunity to hear from one of Canada's leading fintech executives - Ranjit Sarai. Ranjit, the Vice President of Financial Services at Tims Hortons, will share with us how the Tims Credit Card came to be. 

Ranjit Sarai - RBI VP, Products

Hear how Ranjit and his team built the credit card with Tims guests in mind, creating a fully embedded financial experience within the Tims app, a completely digital onboarding experience and exciting rewards! We will also hear how Tims Financial will leverage partnerships to bring the credit card to more Canadians. 

Our SPX Academy guests will also have the chance to win fabulous prizes and grab incredible giveaways when they drop by Tims Financial activation right in the heart of the Grey Cup Street Festival. You won't want to miss it! 

SponsorshipX is excited to collaborate with Tims Financial and support their inaugural Grey Cup Festival partnership. Together, we're setting the stage for an unforgettable event that will leave a lasting mark on sponsorship marketing. 

In this dynamic workshop, you will receive practical insights and learn how to identify a thrilling and compelling vision for your work that goes beyond the daily monotony and high performance.

SPX Academy Instructor Spotlight

Rebecca Yates - TELUS Senior Marketing Communications Manager, Brand Sponsorships

Matt Afinec - Hamilton Sports Group President & Chief Operating Officer, Business Operations

Melissa Kwiatkowski - Driven Brands VP of Marketing, Collision

Lindsay O'Brien - The T1 Agency Sr. Director, Partnerships

Tyler Mazereeuw - CFL Chief Commercial Officer

Ryan Hughes - Humanity Chief Strategy Officer and Head of Client Success

$445 Group Spots Still Available

Back to the Future 

Life truly comes full circle. 

In 2005, we staged our first-ever sponsorship forum, the Canadian Sponsorship Forum, alongside the Grey Cup in Vancouver.

The halftime show was the Black Eyed Peas. The Edmonton Eskimos debated the Montreal Akoutess 38-35. We had a pregame party where a band called "Does Your Monkey Bite?" performed. For real, that was their name. There were 200 of us in the stands, outside of one train wreck of a speaker who skunked out of town on Saturday after a debacle on stage. (Those who were there, they know).

So, life comes full circle as we return to the Grey Cup for 2023. The current version of SposnorshipX may only be a day, but it will be full of Grey Cup memories from the Festival, a Team Dinner party, and some surprise Grey Cup moments coming the way of all our guests.

I can't wait to see you in the Hammer in a few days.

Rest up!

MH3

SPX Academy Partner Spotlight

SponsorshipX is excited to welcome PNE to the SPX Academy as our Education Partner. 

A lot will happen during the SPX Academy day, with anywhere from two to six sessions running concurrently. Thankfully, or more precisely, thanks to our partners at the PNE, we will be producing an e-book so you won’t miss out on any content. 

The SPX Academy E-Book is the brainchild of Melissa Moskal and Karen Massicotte from the PNE. They have contributed extensively as individuals and professionals to help elevate the sponsorship marketing industry. When they brought this idea to Team SPX, we were delirious. 

The PNE is funding the curation of this e-book, which will feature all of the presentations from the symposium, so while you may have missed the actual time session, you will have access to the content. In addition, the e-book will have a copy of the Canadian Sponsorship Landscape Study - presented at the SPX Academy for the first time in 2023- and additional content. SponsorshipX will tap business influencers, consultants, and advocates to share articles and blogs to help grow your game. 

We would love to hear what you want to learn from our instructors in the coming weeks. We will make sure to share it with them for their presentation preparation, and we will also share it back to all of our delegates in the SPX Academy E-book, courtesy of the PNE

SponsorshipX is proud to partner with the PNE on this initiative to help you advance your career. 

Please check out - pne.ca - or email Melissa ([email protected]) for more information regarding the PNE.