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SponsorshipX Proudly Promotes Inclusion and Diversity this International Women's Day

SponsorshipX Proudly Promotes Inclusion and Diversity this International Women's Day

Team SPX takes immense pride in bringing our community together to support International Women's Day 2024 and to champion #InspireInclusion.

Since 2005, we have worked tirelessly to showcase the invaluable contributions of women to the sponsorship marketing community, and we will continue to do so with unwavering commitment. 

Our team has had the privilege of hosting a plethora of outstanding women speakers from various industry sectors, who have curated inspirational keynotes and workshops to empower the future women leaders of our community. 

Furthermore, we have been honored to integrate SponsorshipX with remarkable events such as the Women's World Cup of Soccer, TIFF, the 2010 Paralympic Games, and the Calgary Exhibition & Stampede, all of which feature remarkable women leaders who inspire us all. 

We urge you to join millions of people worldwide on March 8th and take a stand for inclusion by striking the #InspireInclusion pose for International Women's Day. Together, let's continue to celebrate the remarkable women who lead the way!

SponsorshipX Halifax Agenda is Lit!

Embark on an extraordinary journey to the heart of Halifax, where SponsorshipX Halifax unfolds as a beacon of inspiration, celebrating the intricate dance between music, marketing, and the magic of fandom.

March 22nd: The Opening Crescendo 

The adventure begins at ADVANCE House at 16:00 with an Opening Reception that hums with anticipation. Keziah (Myers) Carter, the dynamic Executive Director of ADVANCE Music Canada, and Mark Harrison, the visionary Founder of SponsorshipX, herald the spirit of welcome. Their opening words promise a journey of enlightenment and connection.

Keziah (Myers) Carter, Executive Director of ADVANCE Music Canada

An intimate Headliner session offers a Q&A with a celebrated artist, presented by ADVANCE, marking a perfect prelude to the conference's dialogue.

The JUNO Songwriters' Circle at the Light House Arts Centre showcases the essence of songwriting. This event promises performances by 2024 JUNO nominees, including Begonia, Dominique Fils-Aimé, and Jeremy Dutcher, presenting music in its purest form.

The night crescendos into JUNOfest, a celebration pulsating with Canada's diverse musical talent across Halifax.

March 23rd: A Symphony of Sessions

Daryâ welcomes attendees with Open Doors & Brunch at 9:30. Julie Adam, EVP & General Manager at Universal Music Canada and Chair of The Academy of Recording Arts & Sciences from the JUNOS, offers insights into the prestigious awards.

The "Improv(E) Community" session at 10:30 features: an esteemed panel, including:

Keziah (Myers) Carter, Executive Director of ADVANCE Music Canada,

Kayo Salton, Founder of Soulstice Sounds,

Robyn Stewart, Executive Director of Women in Music Canada,

They will explore music's power to unite and inspire, delving into the essence of community building within the music industry.

The Fan Jam session, led by Norm O'Reilly, Partner Consultant at The T1 Agency, delves into fan engagement in a focus group style.

Kayo Salton, Soulstice Sounds Founder

Robyn Stewart, Women in Music Canada Executive Director

Julie Adam, Universal Music Canada, Executive Vice President & General Manager

The Honouring Ceremony at the Kenneth C. Rowe Hall at Pier 21 celebrates achievements and milestones with appearances by 2024 JUNO nominees. After the ceremony, we will have a series of headliners continuing: 

Spek, Founder & CEO of PopArabia, discusses the impact of emerging markets on fandom and monetization.

Amanda Dorenberg, President of Billboard Canada, explores the Western influence of emerging markets.

Maria Cortellucci, Top Creator Lead, Canada, at YouTube, delves into the creator economy's role in shaping fandom. 

Amanda Dorenberg, Billboard Canada CEO

After a short break, enjoy a "Creators Circle" featuring Julia Peristerakis, Curator at the Canadian Museum for Human Rights, and Carolyn Shaw and Ryan Hughes from Humanity, discussing music's transformative power.

To close out our day with incredible learning, hear from Don Mayo, Global Managing Partner at IMI International, who shares global marketing trends.

The evening's Kitchen Party at the Lower Deck offers a cultural feast, setting the stage for JUNOfest.

Julia Peristerakis, Canadian Museum for Human Rights Curator

Don Mayo, IMI International Global Managing Partner

Carolyn Shaw Humanity President and Chief Creative Officer

March 24th: The Grand Finale 

Morning coffee at Pacifico precedes Katrina Kernaghan's session on "Shaping the Future of Fan Engagement," reflecting TikTok's influence on music and fandom.

Creator Circles feature Laura Simpson, CEO of Side Door, Kevin Melhuish, Senior Manager, Global Partnerships – Music & Live Entertainment at MLSE, and Jorge Tatto, VP - Partnerships & Marketing at T1, discussing partnership and marketing strategies

The JUNOS sponsors panel includes Leslie Blachford from TD, Alannah David-Clark from Nissan Canada Inc., Selina-Rachel Mendez from CBC, and Andrés Mendoza from The Canadian Academy.

Alannah David-Clark, Nissan Canada Inc., Senior Manager, Marketing Communications

Katrina Kernaghan, TikTok Head of Music, Canada

Laura Simpson, Side Door, CEO

A Creators Circle discusses innovative collaborations with Bernadette Osmow from Osmows Schwarma, Ben Murphy from Murphy Hospitality Group & Whitecap Entertainment, and Fiona O'Brien from Danone.

Colin Druhan from Pride at Work Canada presents "The New Rules of Pride Marketing," offering insights into brand engagement and inclusivity.

Closing headliner Imran Khan from TD Invent explores innovation, AI, and fan engagement.

Colin Druhan, Pride at Work Canada, Executive Director

Imran Khan, TD Bank, Head of TD Invent

Next up is the JUNOS Red Carpet Lounge and The 2024 JUNO Awards. The JUNOS Red Carpet Lounge at the Halifax Convention Centre, starting at 18:30, precedes The 2024 JUNO Awards at the Scotiabank Centre. The ceremony celebrates the best of Canadian music, detailed on the JUNO website.

The journey concludes with The JUNO Awards After Party supporting MusiCounts at The Grafton Connor Complex, celebrating the enduring bonds of music, fandom, and community.

For more details, visit SponsorshipX Halifax 2024

Austin We Are Coming For You!

SponsorshipX invites you to join us at the SPX Global Networking Brunch Presented by KORE on Sunday, March 10th, 2024, at Soho House Austin, from 10:00 AM to 1:00 PM. 

You will be treated to a fantastic brunch, hosted bar, and barista service while you network with dozens of marketing professionals. In addition, we will be hosting a thirty-minute panel on the power of Data in Sponsorship Success. 

Follow this link to apply to attend this event. Please note that capacity is limited, and we will do our best to reply promptly and advise if you have secured a seat.

Cracking the Code: Unveiling the Power of Data in Sponsorship Success

Join our exclusive panel discussion, "Cracking the Code: Unveiling the Power of Data in Sponsorship Success", to explore the cutting-edge strategies of using insights to supercharge sponsorship impact.

In this dynamic discussion, industry pioneers will guide you through the art and science of leveraging data to measure sponsorship effectiveness, align campaigns with brand goals, and amplify results. You'll learn how to gain a competitive edge by understanding the metrics that truly matter to your brand.

This conversation is for brands, sponsors, and marketing and sponsorship professionals eager to harness the power of data and insights to get the most out of their investments. Join us to discover how you can transform your sponsorship approach and achieve unparalleled results.

Unlock Exceptional Savings for SponsorshipX Halifax: A Guide for Prospective Delegates

As the highly anticipated SponsorshipX Halifax event approaches, we're thrilled to unveil a suite of exclusive registration deals designed to enhance your experience while maximizing value. Whether you're looking to immerse yourself fully in the event or participate on select days, we have tailored options to fit every need and budget. Here’s a breakdown of the incredible savings opportunities available:

SPX Halifax & Whistler Xperience Pass Bundle – A Dual Delight

For those eager to double their insights and networking opportunities, our SPX Halifax & Whistler Xperience Pass Bundle is an unbeatable offer. Priced at just C$1,695, this package includes two Xperience Passes, granting full access to both the Halifax and Whistler events. This comprehensive pass covers speaker sessions, meals & refreshments at session venues, ticketed events, offsite meals, and exceptional hospitality. It's an all-access pass to two of the most anticipated marketing and sponsorship events of the year.

Group Savings: More Passes, More Discounts

Bring your team or network along and save with our group discount offers. Purchase two Xperience Passes for C$1,195 each or elevate your savings by opting for three or more passes at just C$995 each. These group packages include access to speaker sessions, meals, refreshments, ticketed events, and offsite meals, making it an ideal choice for teams looking to gain insights and inspiration together.

Flexibility with Day Passes

For delegates with specific interests or limited time, our Day Passes offer a flexible solution. Available for March 22, 23, or 24 at C$395 each, these passes include access to speaker sessions and meals & refreshments at session venues. It’s a perfect way to tailor your SponsorshipX experience to fit your schedule.

Specialized Access with the Academy Pass

If you're focused on the content, the Academy Pass at C$795 provides access to forum content and meals during session times, excluding special event experiences. This pass is an excellent option for those prioritizing learning and professional development.

At SponsorshipX Halifax, we're committed to delivering an unforgettable experience filled with learning, networking, and growth opportunities. With these diverse registration options, we aim to make the event accessible to as many industry professionals as possible. Don't miss your chance to be part of this incredible gathering. Register now and secure your spot at the forefront of the marketing and sponsorship industry.

For more details and to register, visit SponsorshipX Halifax 2024.

MH3 Video Diary | Three Transformational Days

Today, I want to take you on an exhilarating journey through the heart of Halifax for the upcoming SponsorshipX conference.

Sign up today for a fusion of music, marketing, and the magic of fandom.

Delve into our diverse agenda, spotlighting the "Improv(E) Community" session featuring industry luminaries like Keziah (Myers) Carter and Robyn Stewart and the innovative discussions led by speakers from PopArabia, Nissan, TD, TikTok, Side Door, Pride at Work, and YouTube.

I cannot wait for the JUNO Songwriters' Circle - my favourite event of the Week. You also won't be able to wait for the vibrant JUNOfest, promising unforgettable moments.

It will be a transformational three days with the grand finale, The 2024 JUNO Awards, where you will experience the celebration of achievements, community, and the future of fandom in Halifax.