SportAccord is a global sports event organization based in the Olympic Capital, Lausanne, Switzerland, governed by stakeholders representing the Olympic and non-Olympic International Federations. It brings together international federations and organizations involved in sports business to serve, promote, and protect its stakeholders’ common interests, helping them achieve their global objectives and facilitating knowledge-sharing.The event features a mix of annual meetings, exhibitions, plenary sessions and workshops.

Like all significant events, the primary benefit is networking. One minute, you are chatting with the CEO of Sport Istanbul, and the next, you are reuniting with the event director for Crankworx Innsbruck. Each of them provides me with ideas to bring to our next event.